MeloYelo is a team of kiwis who are mad about ebikes, and whose sales of ebikes have grown exponentially over the past 4 years. Our customers and agents regularly tell us that MeloYelo ebikes out-perform other ebikes and are also more reliable. That’s because our team of kiwi engineers sets high standards, and our German engineer living in China helps us attain those high standards.
During the last 12 months we have invested the equivalent of $1,000,000 marketing our fantastic bikes which has substantially boosted awareness of our brand.
MeloYelo’s founder, Rob McEwen is a 40-year marketing veteran. Prior to establishing MeloYelo he founded the EVolocity electric vehicle programme in schools, and prior to that he founded NZ’s first Association for electric vehicles.
Why traditional retail is not the future of ebikes.
The MeloYelo business model does not rely on retail storefronts. Instead it utilises agents/franchisees either working from their garages at home, or offering a van or trailer-based mobile solution.
MeloYelo drives demand and sales inquiries through its comprehensive marketing programme. Franchisees complement this by getting out and about in their local communities offering demonstrations and test rides. Franchisees know how to “delight” customers and as a result their business grows through customer referrals.
Here’s what our Invercargill agent Graeme McLeod has to say about MeloYelo:
“I believe MeloYelo’s vision and proactive moves have set us ahead of some pretty big players in opposition camps, both in the public’s awareness and in their hearts and minds. Along with outstanding marketing, surveys, and relationships with other business leaders, customers are literally seeking me out. When people phone they have generally checked us out pretty thoroughly beforehand. Once a business becomes a household word, or the “go to” place in peoples’ minds we have an edge that the best retailers in the country simply cannot match.”
Whangarei; West Auckland; South Auckland; Franklin; Hamilton Central & South; Waipa District; Whakatane; Rotorua; New Plymouth; South Taranaki; Wanganui; Rangitikei; Palmerston North; Gisborne; Wellington North & Porirua; Wellington Central & South; Upper Hutt; Lower Hutt; Nelson; West Coast; Selwyn; Ashburton/Timaru/Oamaru; Dunedin; Queenstown/Wanaka.
$7500, plus 3-5 demonstrator electric bikes ($6000 – $9500 + GST)